Top 10 Superbowl Commercials 2014

At first glance, we thought that there weren't many "good" commercials this year. But if you look, there were many great gems to note. Here are our Top 10 Superbowl Commercials for 2014. Our criteria? Simple, they have to have some kind of CG or animated element and they must have a high entertainment value. In my classes, it means "laugh factor", the more giggles it got, the higher the score. No. One on our list however, was just plane excellent. Enjoy!
Thanks everyone for your input.
Let's start with No. 10.

No. 10 - H & M David Beckham: I know, the ladies love it.


No. 9 - Jaguar: Villains


No. 8 - Doritos: Time Machine


No. 7 - Radio Shack - 80's


No. 6 - PS4: Perfect Day


No. 5 - Volkswagen Wings


No.4 - Axe: Make Love Not War


No. 3 - Dober hua hua


No. 2 - Kia Matrix - By: Digital Domain


And NO. 1. - Pepsi. This was not an official commercial but it seemed to be the most outstanding thing we saw.

Godzilla - Official Teaser Trailer

Now this is a teaser. They probably didn't need to show his profile at the end, showing the large spikes on his back, as well as the damage done, was enough for me. Fire it up! Randolf

Omar Meradi: TD Showreel

Omar's reel is quite inspirational, there are a lot of clips in this reel that could serve as launch points for similar simpler projects. Check it out Omar's reel, take notes and jot down whatever inspiration comes to mind. Fire It Up! Randolf

Keloid - Big Lazy Robot

This came up this week in my classes. The variety we are exposed to as a group gives us some really good examples to review and be inspired by. This clip is no exception.

Fire It Up!

Randolf

Vaimiti Guesdon - CG Generalist Reel

Nice interesting ways to showcase your model in this reel. Nice, clean and well designed. Sweet.

Donnie Yen vs. Bruce Lee CG Animation

This is actually quite entertaining if you are a fan. They did a good job in capturing the fighting styles of both fighters as they are quite believable.

Next Level: Lucas Film Shows Off Realistic Customizable Game Engine Renders

This looks quite amazing and fun. More and more, our games are beginning to look a lot like the movies we are accustomed to seeing, or are we headed into an entirely new realm of entertainment, where games are now the focus and movies support the game. I could see it happening.

Pacific Rim "Before and After's"

The breakdowns and overall presentation in this movie are insightful and inspiring. Be sure to check out their website below. Mirada Studios Fire it up!

Imaginary Forces - Demo Reel

Siggraph 2013 Rewind: Imaginary Forces from Cineversity on Vimeo.

Imaginary Forces is a VFX motion graphics house responsible for creating the opening title sequence of Pacific Rim. They work exclusively in C4D and in this movie, not only do they feature a slick opening reel, but go into the creation of their project in C4D. Enjoy. You can visit their site here >>

Grayscale Gorilla

We fell in love with Greyscale Gorilla initially for their C4D After Effects integration tutorials. The blog is quite robust, check out their blogpost about how they did the CGI opening title sequence in Pacific Rim.

Visit the Greyscale Gorilla site here >>

"Beyond" by Raphael Rogers CG VFX Short

I'm a big fan of the storytelling and overall presentation of Raphael's piece. See how many VFX shots you can spot. You can do many of these shots, but his refinement and attention to overall detail makes them superb. Also, pay attention to their duration and its use in the context of the film. This is just as important as the actual CG effect.

Ryan Prestridge: Matte Painting TD Reel

World War Z - CG Jerusalem Breakdown

The Hobbit 2: Desolation of Smaug - UK Trailer

Stick around, they actually show the dragon at the end.

Iron Man 2 - HUD Design Breakdown

Inspiring breakdowns. I've always been amazed at the look and feel of these designs which appear complex, the main shapes are basic and simple, but have numerous levels of detail in the forms of little tick marks and numbers for added texture.